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Welcome

Welcome

Welcome

JOICO has eight innovative product lines with over 50 products for all the hair care you could possibly need. Apart from shampoos and conditioners, JOICO is treatments, masks, smoothers, gloss… and so much more.

Whatever you need, we’ve got it!


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This is JOICO

Welcome
This is JOICO

JOICOEssentials

Welcome
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JOICO Essentials

JOICO has eight innovative product lines with over 50 products for all the hair care you could possibly need. Apart from shampoos and conditioners, JOICO is treatments, masks, smoothers, gloss….and so much more.

JOICO Essentials

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LumiShine™ Repair+ Color

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LumiShine™ Repair+ Color

say hello to healthy colored hair with exceptional shine

JOIcolor System

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JOIcolor System

Discover a world of healthy color

Latest News

Color
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Latest

News

NEW DuoLight Copper: hassle-free, dazzling copper

DuoLight Copper is the latest addition in JOICO’s line of one-step tonal crème lighteners for effortless freehand techniques. DuoLight is the first crème lightener that lifts and deposits brilliant copper tones in one hassle-free step – while keeping hair in remarkably healthy condition. Along with its groundbreaking predecessors– DuoLight Caramel and DuoLight Butterscotch – DuoLight Copper is […]




Making a Difference

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Making a Difference

for the planet

for the planet

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NEW: CO+WASH whipped cleansing conditioner

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NEW: CO+WASH whipped cleansing conditioner

Product of the month

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Product of the month

Product of the month

JOICO has eight innovative product lines with over 50 products for all the hair care you could possibly need. Apart from shampoos and conditioners, JOICO is treatments, masks, smoothers, gloss… and so much more.

Whatever you need, we’ve got it!

K-Pak Care - Deep-Penetrating Reconstructor
Can stop hair from breaking by restoring its original strength! Prevents color from fading by rebuilding hair internally which gives color molecules something to hold on to again. Increases style-ability, elasticity, shine and condition.


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Welcome

MY LIFE, MY STYLE, MY WAY

STRUCTURE, PRODUCTS FOR YOUR HAIR!


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Logo Cliniscalp
For the thin that’s never in

Advanced Botanical Thinning Hair Solutions clinically proven to leave hair fuller, healthier and thicker-looking

Cliniscalp products

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Online JOI magazine

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Online JOI magazine

The latest edition of our online magazine is all about about summer hair and summer style. Enjoy the read!


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JOICO Technology

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JOICO Technology

Our technology – an art in itself




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