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Welcome

Welcome

Welcome

JOICO has eight innovative product lines with over 50 products for all the hair care you could possibly need. Apart from shampoos and conditioners, JOICO is treatments, masks, smoothers, gloss… and so much more.

Whatever you need, we’ve got it!


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*NEW* K-Pak Color Therapy Luster Lock

Welcome

*NEW* K-Pak Color Therapy Luster Lock

In just one miraculous treatment, K-Pak Color Therapy Luster Lock rescues even the most lifeless hair, leaving color-treated locks 9x stronger and glowing with breathtaking shine! Hair miracles really do come true!


Unlock the secret Unlock the secret

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This is JOICO

Welcome
This is JOICO

JOICOEssentials

Welcome
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JOICO Essentials

JOICO has eight innovative product lines with over 50 products for all the hair care you could possibly need. Apart from shampoos and conditioners, JOICO is treatments, masks, smoothers, gloss….and so much more.

JOICO Essentials

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LumiShine™ Repair+ Color

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LumiShine™ Repair+ Color

say hello to healthy colored hair with exceptional shine

JOIcolor System

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JOIcolor System

Discover a world of healthy color

Latest News

Color
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Latest

News

NEW: Color Intensity Confetti Collection

The Color Intensity family keeps growing! Newest in line is the Confetti Collection which is all about soft party shades. Color Intensity – the bestselling expressive and bold color line in the US – is for fashion forward colorists who are not afraid of thinking outside of the box. With the introduction of the Confetti Collection, comes […]




Making a Difference

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Making a Difference

for the planet

for the planet

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NEW: CO+WASH whipped cleansing conditioner

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NEW: CO+WASH whipped cleansing conditioner

Product of the month

Welcome
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Product of the month

Product of the month

JOICO has eight innovative product lines with over 50 products for all the hair care you could possibly need. Apart from shampoos and conditioners, JOICO is treatments, masks, smoothers, gloss… and so much more.

Whatever you need, we’ve got it!

K-Pak Color Therapy - Luster Lock
In just one miraculous treatment, this product rescues even the most lifeless hair, leaving color-treated locks stronger and glowing with breathtaking shine!


More

Welcome

MY LIFE, MY STYLE, MY WAY

STRUCTURE, PRODUCTS FOR YOUR HAIR!


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Logo Cliniscalp
For the thin that’s never in

Advanced Botanical Thinning Hair Solutions clinically proven to leave hair fuller, healthier and thicker-looking

Cliniscalp products

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Online JOI magazine

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Online JOI magazine

The latest edition of our online magazine is all about about summer hair and summer style. Enjoy the read!


Read magazine Read magazine

JOICO Technology

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JOICO Technology

Our technology – an art in itself




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